DigitalBouquet SaaS Email Services

DigitalBouquet was a new Internet-based email software service that needed its first business plan, first financing plan to raise the first round of investments, and first set of finance and accounting books to run the business once funded. Responsibilities included working as the “Interim Chief Financial Officer” for creating the Company’s financial models, revenue models, and first cash budget table, and implementing Peachtree Accounting Software to run the new business.

The assignment included introducing fundamental concepts of accounting principles and financial tools and analysis for effective managerial decision-making to the new venture team, leading the venture team as role of the financial manager in the organization, introducing concepts and principles underlying financial accounting practices, financial statement analysis, and operational planning and budgeting. With the new business plan the Company raised nearly $750,000 from angel investors and is currently “putting the plan to action.”